Rubicon Marketing Group Expands Marketing Automation Service Offerings by Earning Eloqua Web Services API Certification

September 21, 2009 - Rubicon Marketing Group, Inc. a national leader in measurable marketing that drives sales, announced today that it has achieved Eloqua Web Services API certification. As a Certified Eloqua partner, this API certification complements existing certifications in Eloqua BPR (Business Process Review), “Smart Start” and Training Certifications. With the full gamut of Eloqua certifications and a strong understanding of interactive marketing principles and best practices, Rubicon Marketing Group is well-positioned to provide end-to-end services in demand generation strategy, lead management, data management, and closed-loop reporting and analysis.

The Eloqua Web Services API certification allows RMG much more flexibility in integrating various data sources from 3rd party databases, which in turn incorporates additional intelligence for more targeted marketing and reporting within the Eloqua marketing automation platform. “This Eloqua API certification strengthens Rubicon’s position to provide powerful custom marketing automation solutions to our clients who can enhance their level of marketing sophistication,” states RMG’s president, Eric Edwards.

About Rubicon:

Rubicon Marketing Group is a recognized leader in measurable marketing that drives sales. We specialize in helping our clients generate demand, deliver quality leads to Sales and utilize processes that are measurable, reproducible and deliver actionable insight. In the field of marketing automation and CRM integration, we pride ourselves on having a deep knowledge about the technology in terms of solving business needs. Our core areas of expertise include:

Contact: Kevin Provost, Account Director, k.provost@rubiconmarketing.com, 503.241.4703