Rubicon Marketing Group Signs AuctionPay

April 28, 2006 - Rubicon Marketing Group, a leading provider of outsourced Target Marketing, Lead Generation and Nurturing Solutions, announced today that its has acquired AuctionPay, Inc. as a client.

Rubicon has been awarded a contract by AuctionPay to develop a Lead Management Process for Marketing and Sales, in conjunction with assisting in the mapping of this process to a Pivotal deployment.  Areas dealing specifically with classification of lead types, rules for handling classes of leads and developing a measurable process for handing off warm qualified leads to Sales.

About AuctionPay:

Auctionpay is dedicated to helping nonprofits automate and improve benefit event fundraising. Auctionpay's solutions help local, regional and national nonprofit organizations and schools create better donor experiences, while saving organizations time and money.  Auctionpay offers a complete event fundraising solution that includes event management software, an online registration and donation service, and on-site payment processing the day of the event. Products and services are available separately or as an integrated solution.

About Rubicon:

Rubicon Marketing Group is a national leader in measurable marketing that drives sales. We specialize in helping our clients generate demand, deliver quality leads to Sales and utilize processes that are measurable, reproducible and deliver actionable insight. Our core areas of expertise include:

Contact: Michael Fung, Director of Business Development, m.fung@rubiconmarketing.com, 503-241-4703