Adopting the Latest in Online Lead Generation Tactics

Online lead generation continues to evolve rapidly. With new online tactics being developed monthly, it can be difficult to decide what the marketing mix should be in 2007. And since online tactics can be substantially less expensive than offline one can't afford to ignore this potential rich source of leads. This webinar explores the new types of online lead generation tactics that are available today, including blogs, forums, podcasting, RSS, wikis, and more.
  • Should I launch a corporate blog or online community?
  • What are Alerts, RSS, wikis, AJAX and dynamic registration pages?
  • Can I improve conversions with dynamic landing pages?
  • How valuable is link building?
  • How can I track and measure all of these different online touch points effectively?
  • Can I use my marketing automation with all these new techniques?
  • What new online tactics are on the horizon?
Get the answers on January 17th, 2007. 

System Requirements:

PC-based attendees
Required: Windows 2000, XP Home, XP Pro, 2003 Server


Macintosh-based attendees
Required: Mac OS X 10.3.9 (Panther) or newer

About Rubicon:

Rubicon Marketing Group is a national leader in measurable marketing that drives sales. We specialize in helping our clients generate demand, deliver quality leads to Sales and utilize processes that are measurable, reproducible and deliver actionable insight. Our core areas of expertise include:

Contact: Michael Fung, Director of Business Development, m.fung@rubiconmarketing.com, 503-241-4703